Düsseldorf-bound for Interpack 2017

Post date: 05 May 2017

Dusseldorf bound - Interpack Show 2017
Arrangements for Interpack 2017 began for Marden Edwards at the end of Interpack 2014. Early registration for a ‘prime’ spot at this prestigious triennial packaging industry event is essential if one intends to make an impact, and thus collaborating with our German Trade Partner, Willi KOPP e.K. Verpackungssysteme makes perfect sense.

Throughout the year we engage in focused strategy discussions (with KOPP, and amongst the Marden Edwards team) on how best to market our line; which machine models we intend to showcase; and who from the Marden Edwards sales, service and marketing team will attend the event to provide the best end results!

Approximately 6 to 7 months prior to the show, a collaborative final decision is made as to which overwrapping machinery we will promote at Interpack, and in January we contact our trusted carrier, Kuehne + Nagel who have handled logistics for Marden Edwards for many years. Shipping is confirmed and the machinery arrives at Messe Düsseldorf GmbH 2 days prior to the show.

Stand Set-up

To coincide with the machinery arrival, our engineers fly out to take possession of the equipment, and along with Marden Edwards key sales staff, the 2 day set-up process begins! The stand shell, furniture and company branding have been supplied by a bespoke stand building company, and with the stand layout already agreed upon, the team go about installing machinery, meeting booths, company literature and more. Phew...it’s a long couple of days but worth to see the end result.

Ready to Rumble at Interpack17

Yes, it’s Day 1 at Interpack 2017, the stand is looking perfect, all machines are up-and-running, the Marden Edwards team are looking bright-eyed and bushy-tailed, and we have been joined by our hostess for the week, Ekaterina Delyukina - a great addition to our team.

So we invite you to drop by to see our range of overwrapping machinery in action. Also available is a little polite British hospitality, and some of the best cappuccino's at the show!

Remember, we're in Hall 16, Stand B25 - see you soon!

Let the games begin!

Post Tags:

exhibition+news, trade+shows, interpack

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